{"id":5230,"date":"2026-08-02T21:02:28","date_gmt":"2026-08-02T21:02:28","guid":{"rendered":"https:\/\/csmedia.bf\/?p=5230"},"modified":"2026-08-02T21:02:28","modified_gmt":"2026-08-02T21:02:28","slug":"burkina-faso-elitis-express-et-le-lowgoin-fc-forgent-le-modele-dune-collaboration-dexcellence-entre-club-de-football-et-monde-des-affaires","status":"publish","type":"post","link":"https:\/\/csmedia.bf\/?p=5230","title":{"rendered":"Burkina Faso : \u00c9litis Express et le Lowgoin FC forgent le mod\u00e8le d’une collaboration d’excellence entre club de football et monde des affaires"},"content":{"rendered":"

Ce week-end, le Lowgoin FC a officiellement re\u00e7u un important don d\u2019\u00e9quipements sportifs d\u2019une valeur de 5 000 000 FCFA. Le mat\u00e9riel, r\u00e9ceptionn\u00e9 par le Pr\u00e9sident du Conseil d\u2019Administration du club, Monsieur Jacques DALA, est compos\u00e9 de jeux de maillots complets aux couleurs de l’\u00e9quipe, de surv\u00eatements officiels, d’un lot de ballons de comp\u00e9tition et d’outils techniques destin\u00e9s au staff manag\u00e9 par le nouvel entra\u00eeneur Cheick Hamidou OUATTARA. Cet acte \u00e0 fort impact est l\u2019\u0153uvre de Monsieur Roland Achille SOW, PDG de SISSIMAN TOURS et d\u2019\u00c9LITIS EXPRESS, Pr\u00e9sident de la Chambre de Commerce et d’Industrie du Burkina Faso et ressortissant du Nayala. L’\u00e9v\u00e9nement ne repr\u00e9sente pas une action isol\u00e9e, mais marque la concr\u00e9tisation et la p\u00e9rennisation de trois ann\u00e9es cons\u00e9cutives d’un soutien ind\u00e9fectible et d’un compagnonnage exemplaire entre ces entit\u00e9s.<\/p>\n

\"\"
Pr\u00e9sident Dala et le PDG d’Elites Roland Sow<\/figcaption><\/figure>\n

L’analyse de cette d\u00e9marche r\u00e9v\u00e8le comment une alliance entre le monde des affaires et une structure sportive peut devenir un cas d’\u00e9cole au Burkina Faso. L\u00e0 o\u00f9 beaucoup de partenariats sportifs s’essoufflent apr\u00e8s une seule saison, la continuit\u00e9 de cet engagement sur trois ans apporte au Lowgoin FC la stabilit\u00e9 financi\u00e8re et mat\u00e9rielle indispensable \u00e0 toute structuration professionnelle. En permettant au club d’\u00e9quiper ad\u00e9quatement ses joueurs et son encadrement technique, le groupe d’entreprises port\u00e9 par Monsieur Roland SOW injecte dans le sport local la culture d’excellence, de rigueur et de performance qui fait aujourd’hui le succ\u00e8s d’\u00c9litis Express sur le plan national et r\u00e9gional.<\/p>\n

Au-del\u00e0 de l’aspect purement mat\u00e9riel, cette collaboration illustre une forme aboutie de responsabilit\u00e9 soci\u00e9tale des entreprises, o\u00f9 le rayonnement \u00e9conomique d’un groupe priv\u00e9 s’articule directement avec le d\u00e9veloppement territorial et la valorisation de la jeunesse. En investissant dans les comp\u00e9tences et le potentiel des jeunes talents de Toma, \u00c9litis Express et le Groupe Sissiman d\u00e9montrent que le sponsoring sportif, lorsqu’il est pens\u00e9 sur le long terme avec vision et fid\u00e9lit\u00e9, devient un puissant levier de coh\u00e9sion et de progr\u00e8s social.<\/p>\n

C’est fort de cet accompagnement pr\u00e9cieux et du mat\u00e9riel re\u00e7u que le Lowgoin FC franchit d\u00e9sormais un nouveau palier strat\u00e9gique. Apr\u00e8s avoir pass\u00e9 une ann\u00e9e d’apprentissage en deuxi\u00e8me division, la direction du club revoit ses ambitions \u00e0 la hausse et vise ouvertement la mont\u00e9e en premi\u00e8re division d\u00e8s cette saison. Bien plus qu’un \u00e9quipement mat\u00e9riel, ce soutien renouvel\u00e9 offre au club les moyens de retravailler sa strat\u00e9gie, d’\u00e9lever son niveau de jeu et d’honorer la r\u00e9gion du Nayala en portant fi\u00e8rement ses couleurs au sommet du football burkinab\u00e8.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ce week-end, le Lowgoin FC a officiellement re\u00e7u un important don d\u2019\u00e9quipements sportifs d\u2019une valeur de 5 000 000 FCFA. Le mat\u00e9riel, r\u00e9ceptionn\u00e9 par le Pr\u00e9sident du Conseil d\u2019Administration du club, Monsieur Jacques DALA, est compos\u00e9 de jeux de maillots complets aux couleurs de l’\u00e9quipe, de surv\u00eatements officiels, d’un lot de ballons de comp\u00e9tition et<\/p>\n","protected":false},"author":4,"featured_media":5232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actu"],"yoast_head":"\nBurkina Faso : \u00c9litis Express et le Lowgoin FC forgent le mod\u00e8le d'une collaboration d'excellence entre club de football et monde des affaires - CS MEDIA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/csmedia.bf\/?p=5230\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Burkina Faso : \u00c9litis Express et le Lowgoin FC forgent le mod\u00e8le d'une collaboration d'excellence entre club de football et monde des affaires - CS MEDIA\" \/>\n<meta property=\"og:description\" content=\"Ce week-end, le Lowgoin FC a officiellement re\u00e7u un important don d\u2019\u00e9quipements sportifs d\u2019une valeur de 5 000 000 FCFA. 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